Extraordinary success requires self-motivation, mental toughness, and a desire to disrupt the status quo. You have to recognize and release the low-level thinking that holds you back. Here to help us understand what it really takes to become a successful entrepreneur and business owner is Skip Prichard, CEO of OCLC, best-selling author, and business leadership expert. Skip’s work has been featured in The New York Times, CNN, and the Harvard Business Review.
After interviewing over one-thousand very successful people from politicians, to rock stars, to entrepreneurs, Skip began to notice one similar theme; the public identifies more with people’s struggles than they do with their successes. Even as a child growing up in a home that took in the downtrodden, outcasts, and other societal misfits, Skip wondered why some people succeeded and some failed. So, he took the lessons and learnings he acquired throughout life and identified the key mistakes people kept on making.
This became the basis for his latest book out right now called “The Book of Mistakes: 9 Secrets to Creating a Successful Future”. Skip assures us that if we master these mistakes, it will ensure a successful future. Skip dives in and breaks down the mistakes:
- Working on someone else’s dream
- Allowing someone else to define your value
- Accepting excuses
- Surrounding yourself with the wrong people
- Staying in your comfort zone
- Allowing temporary setbacks to become personal failures
- Blending in instead of standing out
- Thinking there is a fixed and limited amount of success available
- Believing you have all the time in the world
As for which mistake is the most challenging, Skip says he guarantees that it will change depending on the stage you are at in life and in business. If you’re curious about which mistake pertains most to you, check out Skip’s quiz here.
Skip also recommends taking the information from the book and discussing it with your team. Even if you are a solopreneur, we have teams and support systems around us. Talking about the mistakes is the first step; recognition is key.
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This has been a JBF Business Media production.