Out of the Box Thinking for Your Marketing Videos – Michelle Amarra, SCB Video TV Marketing

On this segment of Advice From the ProsMichelle Amarra, President at SCB Video TV Marketing suggests using video in out of the box ways to connect with your customers. Tune-in to hear more from Michelle and be sure to check out her previous tips, Where to Use Your Video Content, Don’t Be Afraid to Make People Laugh, Why Video Marketing Works, The Top 3 Types of Videos to Promote Your Business, and Repurpose Your Video Content.

Video Transcript

Hey guys, this is Michelle from SCB Video TV Marketing, and this is your tip from a pro. Video has been used on so many platforms. It has been used to promote your business everywhere. But there’s so many out of the box ways that you can use video within your business. We all know that you can use video to promote your business, but how about using a video to educate consumers? Once you build a relationship with people, and people see you as an expert in your field, they’re sure to turn to you when they need that particular service.

And another way that you could have some out of the box thinking on ways to use video, is internally. You don’t always have to send email after email, or make phone call after phone call. Create a video on your frequently asked questions, and send that to your clients when they initially sign up. It’s a great way to make a great impression on new customers. Thanks so much, and this is your tip from the pro.