Small Business ShowsThe RoadmapWhy being adaptable does not guarantee profitability — Kevin Adamson P.C.

Why being adaptable does not guarantee profitability — Kevin Adamson P.C.

As a business owner, if you haven’t faced legal issues, then you really aren’t a business owner. On this episode of The Roadmap, the ASBN all-exclusive resource designed to educate entrepreneurs, business leaders, and executives on the value of scaling and exiting their businesses. Host Lee Heisman sits down with Kevin Adamson, P.C. Personal Injury Attorney, to extract his business information from him based on legal journey.  

The Beginnings

The reality, according to Adamson, “I didn’t have a specified entry point into the industry when I started my practice straight out of law school. I didn’t know what I was doing, so I had a little bit of everything; from criminal to corporate law to being a sports agent, I had a national board accreditation, so I felt I needed to do corporate law to make it worth it.” However, once he was approached by a colleague to review a sports contract, it led him to create his agency for 15 years. 

The sports agency is the only law firm on the east coast with a full training combine facility behind it. Adamson notes, “It began as a marketing strategy, but he quickly identified it was a great revenue stream. Through working with my clients, I was also introduced to their sport performance coaches, which means our facility has the best performance coaches in the country.” Conversely, as a business owner, Adamson knew the facility was the revenue generator, and the players were elevating their careers, forcing Adamson to travel outside the office. Hence, he entered into a partnership to “hold down the fort.”

"It's fun to be versatile, but it doesn't monetize well." — Kevin A. Adamson

Ultimately, Adamson began to spread himself too thin. The partnership ended, and he realized he needed to streamline one business avenue to remain the most lucrative. He also claimed, “Being a part of the sports agency was fun and fruitful, but it wasn’t the best usage of my time as a business personnel.”

Employee retention

According to Adamson, your staff can be your biggest asset or downfall. “Somewhere along the way, I learned you will always have two choices.” 

  1. You could hire the best
  2. You could hire the best available

This emphasizes that if you’re hiring potential employees solely since they’re available and can’t perform well, that’s not a long-term solution. However, if you stop chasing employees based on filling the “chair” and rely on the best you already have, you will have greater employee retention in the long run. 

Did you know? ASBN America’s Small Business Network is now available to stream in over 70 million broadcasting households for users with Roku, Firestick, AppleTV, and mobile Android [download] and Apple IOS [download] devices.

ASBN Small Business NetworkASBN, from startup to success, we are your go-to resource for small business news, expert advice, information, and event coverage.

While you’re here, don’t forget to subscribe to our email newsletter for all the latest business news know-how from ASBN.

Jaelyn Campbell
Jaelyn Campbell
Jaelyn Campbell is a staff writer/reporter for ASBN. She is a recent honors cum laude graduate with a BFA in Mass Media from Valdosta State University. Jaelyn is an enthusiastic creator with more than four years of experience in corporate communications, editing, broadcasting, and writing. Her articles in The Spectator, her hometown newspaper, changed how people perceive virtual reality. She connects her readers to the facts while providing them a voice to understand the challenges of being an entrepreneur in the digital world.

Related Articles