Domonique Worship on building a business that aligns with purpose and impact

Making a leap from a stable, but misaligned, career path to a vastly different one can be frightening. On today’s episode of The Female Founder Show with Bridget Fitzpatrick, Domonique Worship, executive coach and leadership advisor, unpacks the concept of Exceptional Alignment™ and how entrepreneurs can design lives that feel more aligned with their innermost selves.

When aspects of one’s life aren’t fully aligned with their purpose, the discomfort often begins as a low whisper before building into an unignorable scream. Worship first heard those whispers while studying law, but she pushed them aside and began practicing law at a large Wall Street firm. Although the role was prestigious, she felt deeply unfulfilled and uncertain about what a more meaningful path could look like.

Seeking clarity and guidance, she leaned into her network to learn about career transitions others had made. During that process, she met a mentor who encouraged her to slow down and reflect on what genuinely energized her. The exercise helped her discover her core values and shifted the way she approached her career decisions.

She realized connection, service and impact were central to who she was, yet her role did not allow her to live those values. She transitioned to a new career that felt more aligned. As others began reaching out to her with similar struggles, she felt called to coaching and to helping others embody their full potential through Exceptional Alignment™.

Discovering Exceptional Alignment™

Exceptional Alignment™ sits at the intersection of an individual’s gifts, desired impact, values and emotions. When these elements move in the same direction, leaders stop chasing perfection and external validation and instead focus on creating meaningful impact with clarity and confidence.

"Instead of focusing on your fear, focus on what you're committed to. Let it fuel you."

While it may sound simple, Worship emphasizes that achieving alignment requires discipline, self-awareness and the courage to turn down opportunities and relationships that are misaligned.

She outlines several steps to help individuals discover their Exceptional Alignmnent™:

• Morning pages: Journaling can reduce stress and anxiety while fostering deeper self-reflection. Worship recommends beginning each day with a 20-minute session, putting all thoughts, fears, anxieties, and ideas onto the page. The practice is grounding and helps create clarity and inner calm.
• Values audit: Core values are the driving forces behind decisions. Individuals who feel stuck should take time to identify their true core values and assess whether their current work aligns with them.
• Imagine: Many high performers rarely give themselves permission to imagine what a more aligned life and career could look like. Slowing down to envision an ideal future is a critical step toward achieving it.
• Eliminate perfectionism: Many people believe success requires getting everything right. In reality, perfectionism can erode self-worth and stall progress. It often shows up as procrastination, people-pleasing or excessive attention to detail. Leaders must recognize their specific patterns and learn to move past them.

Building an aligned, supportive community

For many professionals, relationships can feel transactional rather than rooted in trust, mutual respect, and genuine support.

To build a meaningful community, Worship recommends shifting from networking to relationship-building. Instead of focusing on what someone can offer, approach connections as fellow humans first.

Entrepreneurs and leaders often feel pressure to appear as though they have everything figured out. That façade is exhausting and can block authentic connection. Worship encourages openness and vulnerability, allowing shared experiences to foster trust and support.

Obstacles to scaling a business

Scaling a business is both challenging and rewarding. According to Worship, the most common obstacles holding entrepreneurs back are perfectionism, an inability to delegate and misaligned priorities.

Many leaders believe that if they want something done correctly, they must do it themselves. While that mindset may feel responsible, it ultimately limits growth and keeps leaders trapped in day-to-day execution.

To scale effectively, Worship encourages leaders to step back and identify their own zone of genius, where their skills create the greatest impact. For many entrepreneurs, that means focusing on strategic vision, framework development, or building partnerships.

Everything outside of that core focus should be delegated. Empowering team members to operate within their own strengths allows the business to grow while reducing bottlenecks at the top. Worship points to Dan Martell’s “10-80-10” rule as a practical guide: if someone can complete a task at least 80% as well as you can, it should be delegated.

She also stresses the importance of prioritization through what she calls the rubber and crystal ball framework. Rubber balls are tasks that can be dropped and picked up later without lasting consequences. Crystal balls are irreparable when dropped and must be protected.

Tasks that do not meaningfully move the business forward or align with long-term strategy are rubber balls and can wait. Crystal balls, such as personal well-being, core relationships, and mission-critical priorities, require deliberate attention to sustain long-term growth.

Living a more aligned and fulfilled life

Fear is a natural part of growth and does not always signal misalignment. In many cases, it is an indicator of progress and expansion. Worship encourages entrepreneurs to look beyond fear and focus on the bigger picture.

Alignment does not require an overnight transformation. Sustainable growth comes from small, intentional steps forward. Over time, those steps create a more aligned life marked by fulfillment, clarity, and joy.