Earning trust is at the heart of every successful business, and Kimberly Kane has made it the mission of Kane Communications Group. At this year’s CO-100 Awards, she shares how her agency transforms businesses by aligning values, culture, and communications.
Founded in 2013, the Milwaukee-based firm focuses on strategic PR and marketing that goes beyond campaigns, emphasizing alignment, reputation management, and ethical business practices. Kane said many businesses struggle to communicate decisions internally, causing employee turnover and customer disengagement.
“[Entrepreneurs] early on, admit that you don’t know what you don’t know, write it down, and then go get help. Because there are so many unbelievable programs out there that will wrap support around you.”
The agency has guided clients through significant reputational challenges, helping them communicate internal decisions effectively to prevent employee dissatisfaction and customer loss. Kane emphasizes the importance of what she calls “social business,” ensuring businesses deliver their brand promise consistently in every interaction, from employee engagement to customer service.
Today, Kane Communications Group has 30 employees, is expanding through acquisitions, and plans to operate in multiple states and serve global clients within five years. A certified B Corporation, the agency upholds high ethical standards while helping companies attract clients who value trust and integrity.
To learn more about Kane Communication Group, click here.
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